Company Metrics

• 9.24 P/E
• 0.73 P/S
• 1.65 P/B
• -1.33 EPS
• 13.11% Cash ROIC
• 0.42 Cash Ratio
• 0.34 / 3.85 % Dividend
• 118,656.00 Avg. Vol.
• 62.43M Shares
• 551.3M Market Cap.

Company Description

Harte-Hanks, Inc. operates as a direct and targeted marketing company that provides direct marketing services and shopper advertising opportunities to local, regional, national, and international customer and business-to-business marketers. The company operates through two segments, Direct Marketing and Shoppers. The Direct Marketing segment offers integrated, multichannel, and data-driven solutions for various brands. It helps its customers gain insight into their customers' behaviors from their data and create multichannel marketing programs. This segment provides capabilities and resources to provide a range of marketing services and data management software, in media from direct mail to e-mail, including agency and creative services, database marketing solutions, data quality software and services with Trillium Software, digital marketing and social networking services, direct mail and supply chain management, fulfillment and contact centers, and lead generation. The Shoppers segment owns, operates, and distributes shopper publications in North America. This segment also provides advertising and other services online through its Websites, PennySaverUSA.com and TheFlyer.com. These sites are online advertising portals, bringing buyers and sellers together through its online offerings, such as local classifieds, business listings, coupons, special offers, and Power Sites. Power Sites are templated Web sites that help small and medium sized business owners in establishing a Web presence and improving their lead generation. As of March 31, 2011, it published approximately 6,000 PowerSites weekly; and its Shoppers publications were zoned into approximately 950 separate editions with a total circulation of approximately 11.2 million shopper packages in California and Florida each week. The company was founded in 1970 and is headquartered in San Antonio, Texas.
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Harte-Hanks, Inc. operates as a direct and targeted marketing company that provides direct marketing services and shopper advertising opportunities to local, regional, national, and international customer and business-to-business marketers. The company operates through two segments, Direct Marketing and Shoppers. The Direct Marketing segment offers integrated, multichannel, and data-driven solutio...
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