Media Contact

Yoseph West
Co-Founder & CEO
yoseph@vuru.co
1-888-479-6457

Press Release

FOR IMMEDIATE RELEASE

Vuru Seeks to Empower Self-Directed Investors with New Stock Research Tool

New stock research tool delivers clear and straight-forward insight into 5,500+ stocks for self-directed investors.

Montreal, Quebec, October 18, 2011 - Vuru.co, a new web startup based out of Montreal, has just launched. Vuru makes sense of financial reports for the growing number of younger, self-directed investors.

Existing online stock research tools provide significant amounts of complex financial and market data. However, to properly leverage this information, investors have to be advanced and truly understand the meaning behind the financial statements and its complex metrics.

"Today, we've made it easier for beginner and intermediate investors to leverage complex financial statements by distilling them into clear, transparent reports that show them the fundamentals that matter," said Yoseph West, CEO and Co-Founder of Vuru. "Our users find stock research simpler and more efficient with our clean and easy-to-use interface."

Vuru is different because it empowers this emerging group of younger, self-directed investors to properly understand the financials and intrinsic value of a company before they invest. With Vuru, these investors can be confident in their investment choices amidst the volatility of the stock market.

Vuru, The Company

Vuru is a website that makes sense of financial reports for self-directed investors. It's an automated analysis engine that does thousands of hours of stock analysis in seconds. It distills complex financial statements into clear, transparent reports that show investors the fundamentals that matter. Vuru provides 3 feature sets:

Comprehensive Analysis of 5,500+ Stocks on NYSE, NASDAQ, AMEX and TSX, covering:

Valuation from several perspectives
Management Performance, Economic Moat and Financial Strength
Dividend History and Stock Buybacks

Valued-Based Stock Screener

Search based on qualities, not numbers
As simple as moving a slider to find undervalued stocks with economic moats, strong pricing power, financial strength and more

Portfolio Analysis and Valuation